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“An authoritative guide to the role of online platforms: what they are, how they work, and what they mean for business and economics.”
— Hal Varian, Chief Economist of Google
“A compelling framework for building platforms, networks and marketplaces. Essential reading for every entrepreneur and innovator.”
— Jon Oringer, CEO, Shuttershock
How an emerging business model helps startups build large empires
The importance of data acquisition and data porosity in the shift of large enterprises to platforms
The next few sets of disruptive opportunities that aren’t readily obvious yet
How to spot platform opportunities in your industry
New opportunities for traditional industries with a platform approach
The theory of everything APIs and Platforms
10 case studies on platform successes and failures
As countless marketplaces emerge, user stickiness will be key to scaling network effects
Are you building a marketplace, social network or a platform?